I Don't Believe the AI SDRs Are 'Crushing It' for a Second
Intel Brief
More meetings booked doesn't mean more deals closed. Most HT offers have a lead quality problem, not a quantity problem.
Zach Brown
Founder, Sales Pipeline Pros
Operator Note
I don't believe the AI SDRs are "crushing it" for a second.
Sure, they might be BOOKING you more meetings than ever.
But how many are you closing?
My guess is even less than before.
So many HT offers have a lead QUALITY problem.
Not a quantity problem.
I hear it all the time from reps leaving offers.
Meta will HAPPILY take your money in exchange for "leads".
But the targeting's still garbage.
AI just does it a lot faster than the human.
Happy to be proven wrong.
Written by Zach Brown
1,100+ hires placed. 300 founders. Five years of reading people for a living. Need a sales hire?
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