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Industry Trends
February 23, 2026·Last updated February 23, 20261 min read

Read Your Agreements

Intel Brief

Read it before you sign. Don’t assume that not understanding a term lets you out of it.

READ YOUR AGREEMENTS

A signature can bind you even if you didn’t read or understand every term. Contract formation generally looks at what the parties said and did, not just what they privately thought. Whether a contract is enforceable, or a defense applies, depends on the facts and governing law.

So,

A) pay attention to what you sign,

and

B) although you can't MAKE your customers understand, you CAN ensure you give them every opportunity within your power to do so.

Ask questions before you sign. If a term matters and you don’t understand it, get advice.

Don't leave that up to chance.

CYA.

Written by Zach Brown

1,100+ hires placed. 300 founders. Five years of reading people for a living. Need a sales hire?

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